A branding and design project for a hostel in the heart of Little India. Tasked to brand its business and set their tone, the involvement included space layout, interior design, design, product, photography, pr, marketing, social & digital.
In no more than 2 months, Mori Hostel made it's mark amongst fierce competition in Singapore and reached 400 and more likes on their facebook account and was booked out for months.
Role: Creative Direction, Branding, Illustration, Copywriting